The history of the baguette

Our beloved baguette was born in France, a land famed for its culinary wonders. While the exact origins are a bit of a mystery, this marvel of bread-making burst onto the scene in its modern form in 18th-century Paris. Before baguettes, French bread was round or oval and pretty dense. But then, genius bakers started experimenting with new shapes and textures, and voilà! The baguette was born.

One fun theory is that Austrian soldiers, during the Napoleonic Wars, brought along their favourite Vienna loaf—long, slender, and oh-so-delicious. Inspired by these foreign loaves, French bakers crafted their own version, leading to the baguette we know and love today.

Another theory says that the baguette is all about practicality. In the 19th century, new ovens allowed bakers to create longer, thinner loaves. These baguettes weren’t just pretty—they baked more efficiently and sliced perfectly.

No matter how it started, the baguette quickly became a French sensation. Its crisp crust and airy inside made it the perfect match for everything from soups and salads to cheeses and charcuterie. But best of all, sandwiches!

The Baguette’s Evolution

Oh, but the 20th century was a glorious time for the baguette! French bakers, true artisans of their craft, took the humble baguette to a new level. They tinkered, they toiled, and they experimented with ingredients and techniques, all in the pursuit of perfection.

Enter the “baguette tradition,” the holy grail of bread-making. Made with just four simple ingredients—flour, water, yeast, and salt—this divine recipe is a testament to the artistry of French baking. But don’t be fooled by its simplicity; this baguette is a flavour powerhouse, with nuances that dance on your taste buds.

Ah, but here’s where the magic happens: fermentation time and flour types. These seemingly small factors wield incredible power, infusing each baguette with its own unique personality. Some ferment longer, developing a deeper, richer flavour. Others, with a dash of artisanal flour, boast a delicate complexity that’s simply divine.

So, whether you prefer a classic baguette tradition or crave something a bit more adventurous, one thing’s for sure: the baguette is a culinary marvel that never fails to dazzle and delight.

A Codified Art

In 1920, the French government passed the “loi sur le pain” (bread law), which standardised the weight and ingredients of French bread, including the baguette. This ensured a high standard of quality and preserved the traditional methods of bread-making.

Today, the baguette is an iconic symbol of French culture, loved at home and abroad. Enjoyed by people of all ages, it’s a morning ritual with butter and jam, a complement to gourmet meals, and everything in between. In 1993, the French Ministry of Culture declared the baguette an official cultural treasure, solidifying its status as a national icon. A wise move from the French here!

Despite its deep roots, the baguette continues to evolve. Modern bakers might experiment with new flavours and techniques, but artisanal bakeries are committed to upholding the time-honoured traditions of French bread-making. Don’t be surprised to find a cheese and bacon baguette right next to a traditional one on your next visit to a boulangerie! Whether enjoyed fresh from the oven or toasted to perfection, the baguette remains a beloved symbol of French craftsmanship and culinary excellence.

A Daily Treat

In France, the baguette isn’t just food—it’s a way of life. Each morning, boulangeries across the country fill the air with the irresistible aroma of freshly baked baguettes, setting the stage for a daily tradition of nipping out for fresh bread. This habit is deeply ingrained in French life and is a great source of daily happiness for many (especially when snacking on the tip of the baguette on the way home). 

With its crisp golden crust and airy interior, the baguette is often enjoyed in its simplest form, torn off in generous chunks to soak up delicious sauces or paired with cheeses. Kids love it stuffed with squares of milk chocolate after school, and adults savour it with butter and jam, dunked in coffee for breakfast. And for lunch? The classic “Jambon/Beurre” (ham and butter sandwich) reigns supreme.

Whether as an accompaniment, the star of a meal, a leisurely breakfast, a midday snack, or a key part of a convivial meal with loved ones, the baguette embodies the essence of French gastronomy and communal dining.

Baguettes Around the World

The baguette’s magic has spread far and wide, influencing global cuisine in delightful ways. French immigrants shared their baking skills worldwide, introducing the art of baguette-making to new communities.

In Vietnam, the baguette morphed into the banh mi, a delicious sandwich combining French bread with Vietnamese ingredients like pickled vegetables, coriander, and grilled meats. In the UK, despite the love-hate relationship between the English and the French, the baguette is a staple for sandwich lovers everywhere. From London to small villages, freshly baked baguettes make mouths water.

The Future of the Baguette

Back in France, the baguette continues to adapt to modern tastes and preferences. Debates about lowering salt content and concerns about additives have led some bakers back to traditional methods, using organic ingredients and natural fermentation.

Despite challenges from modern conveniences like pre-packaged sliced bread, the baguette’s incredible taste, enduring popularity, and cultural significance keep it firmly at the heart of French life.

Celebrating an Icon

To celebrate the baguette’s legacy, the French Bakers Guild (La Confédération Nationale de la Boulangerie-Pâtisserie Française) hosts the annual “Grand Prix de la Baguette de Tradition Française de la Ville de Paris.” Top bakers compete for the title of best baguette, judged on taste, texture, and appearance.

Beyond its role as a staple, the baguette has inspired artists, writers, and filmmakers, symbolising not just French cuisine but the values of tradition, craftsmanship, and community.

The baguette’s history is a testament to food’s power to connect people across cultures and generations. From its 18th-century origins to its status as a culinary icon, the baguette continues to captivate our imaginations and taste buds.

Honouring Baguettes at Upper Crust

Are you ready to embark on a baguette adventure like no other? Look no further than Upper Crust—the ultimate destination for baguette aficionados craving a piece of heaven! At Upper Crust, we eat, sleep and breathe baguettes. Okay, we just eat them but, stil we have insatiable love for every crispy crust and delicious filling.

Step into our world, where every baguette is truly appreciated.From the crackling sound of the crust to the delicate aroma that wafts through the air, each bite is a symphony of flavour that will transport you to baguette bliss.

But it’s not just about the bread—it’s about the filling too. t Upper Crust, we’re on a mission to elevate the baguette experience. Whether you’re indulging in a classic ham baguette  or exploring our innovative flavours, every bite is a celebration of our unwavering passion for perfection.

So, if you’re craving the ultimate baguette experience, look no further than Upper Crust. We’re a haven for baguette lovers, where everything we sell pays tribute to that brilliant bread-y delight. Come pay us a visit, and you’ll be on our wavelength in no time. 

Honeycomb Hazelnut Hot Chocolate

First up is our honeycomb hazelnut hot chocolate. It’s like your favourite honeycomb chocolate bar, with hazelnut thrown in all wrapped up in a warming, delicious drink. Topped with a whipped cream (of course!), it really hits the spot in the cold weather.

Pistachio Hot Chocolate

Our second hot chocolate flavour steps it up with this year’s hottest flavour – pistachio. Green and gorgeous, it has a smooth nutty flavour giving the perfect pistachio punch surrounded in a delicious hot chocolate glove. A posh hot choccy that you can keep all for yourself.

Pumpkin Spiced Latte

No Autumn menu is complete without these spiced pumpkin vibes. Espresso, steamed milk and a balance of pumpkin flavour and spices. It’s like wearing a knitted jumper and jumping into a pile of leaves. Autumn in every sip.

Honeycomb Hazelnut Latte

A lotta latte love for our honeycomb hazelnut flavour next. A hug in a mug, nuttiness and sweetness with the delicious taste of our espresso. Cold mornings, afternoons or evenings (if you can handle the caffeine so close to bedtime) – a baguette in one hand and this in the other? Perfect.

Pistachio & White Chocolate Frappe*

Go truly NUTS for this one. It’s decadent, is velvety, it’s smooth and it’s creamy. It’s a sip with decadence. Pistachio and white chocolate is blended together with ice to create our frappe. We know it’s cold, but can anyone truly resist?! This is the one you’ll be telling everyone in the office about.

*Only available in select locations.

 

Mulled Grey Earl Tea

Our Mulled Earl Grey Tea is top choice for tea lovers. Mulled spices over that classic Earl Grey taste, it’s definitely one that will keep you warm. Pairs perfectly with some well-earned me-time.

Embrace the season – these drinks won’t stick around forever so get yourself down to an Upper Crust asap this Autumn and enjoy every single one!